— [http://goo.gl/vqsD1j] It is a commonplace of discussion about the impact of visual media functions irrationally. _______________________But, does it?
- Literally, what is the primary argument of these videos?
- In the larger sense, what is being suggested by the different ads?
- What logic is used to present the argument?
- What evidence is used to defend the position? To what extent does it actually support the claim?
- What holes or flaws can you find within the argument?
- What errors exist in the ads' reasoning?
Even though these videos may not lend themselves to deep analysis, I think they remind students the importane of examining the actual argument and serves as a good introduction to argument analysis as a whole."[...] ads, [...], typically use arguments of a kind that are easily recognizable as fitting structures of kinds known in argumentation studies " (Walton, Douglas, 2009. Web.).